CREATION
• Dynamic conceptual, layout, illustration, typography, photo direction and writing skills
• Extensive development of publications (print + digital + social), marketing materials,
internal & external corporate communications, corporate identity campaigns, brand imaging & management and environmental retail graphics & displays
internal & external corporate communications, corporate identity campaigns, brand imaging & management and environmental retail graphics & displays
• Adept at understanding clients’ cross channel business needs, developing strategies, and directing teams to produce materials accordingly
• Fluent in Adobe Creative Suite programs (Photoshop, Illustrator, InDesign and Acrobat)
• Traditional illustration and fine art background
PRODUCTION / EXECUTION
• 15+ years of cross channel project, vendor and employee management for national retail company
• 5+ years of digital content management
• Detail fanatic + Quality control for hundreds of print + digital + social projects per year
• Solid organizational & communication skills
• Strong sense of deadlines & timeframes
• Established presenter of aesthetic direction & project concepts
OCCUPATION
JD Finish Line, Inc., Indianapolis, IN
Art Director
October 2005 – Present
Art Director
October 2005 – Present
• Develop, produce, implement and maintain brand identity standards for Finish Line
• Concept, strategize, manage design + production of all multi-channel marketing initiatives
• Concept, develop and art direct photo shoots for select Finish Line and Finish Line/Macy's campaigns
• Facilitate communication and cross department implementation of creative strategies + executions
• Manage vendor and internal production budgets
Cooperative Finance Corporation (CFC) and
National Rural Telecommunications Cooperative (NRTC), Herndon, VA
Senior Designer
January 1998 – September 2005
National Rural Telecommunications Cooperative (NRTC), Herndon, VA
Senior Designer
January 1998 – September 2005
• Developed and designed corporate identity standards for CFC and NRTC, a multi-billion dollar finance corporation and telecommunications corporation serving members throughout North America
• Concepted, developed and designed various cross channel creative projects such as newsletters (print + digital), website, marketing brochures, advertising, corporate capabilities collateral, directories, signage, annual meeting collateral, PowerPoint templates, etc.
• Developed and maintained overall design/redesign of RTFC web site
• Created yearly Annual Reports (print + digital)
• Designed and managed production of one weekly and two monthly newsletters (print + digital)
Checker Ad Company, Indianapolis, IN
Designer & Production Artist
June 1997 – December 1997
Designer & Production Artist
June 1997 – December 1997
Designed multitude of projects including logos & corporate identity, marketing collateral, advertising,
displays, newsletters, product catalogs
displays, newsletters, product catalogs
EDUCATION
Indiana Wesleyan University
Bachelor of Science, Studio Art, May 1997